Idea campaigns take idea generation in organizations to the next level. Read the Field Guide to learn how, then use the accompanying Field Kit to run a campaign.

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Go to Field Kit

The Field Kit

A resource center for successful campaigns

Reading about idea campaigns is good and all, but taking action on your own campaigns is great!

That’s why we’ve prepared Field Kit to accompany the Field Guide.

Field Kit is stockpiled with free resources for making valuable idea campaigns happen in your own organisation.

Get inspiration from other cases and use our best practices and templates every time you launch a new idea campaign.


A clear message can make a world of difference and have impact on engagement in your idea campaign.

Here are the messages that have proved to work best for us.

Messages Download


With the right checklist, a novice pilot can fly a Jumbo Jet. With our campaign checklist, you will be planning and executing like a seasoned pro in no time.

Get it here, and make sure you follow all the steps, every time you launch a campaign.



Use the cases to learn how companies harness idea campaigns and idea boxes and get inspiration for your next idea campaign.


Accelerate knowledge and practice sharing


To get and validate new ideas.

VELUX Pentax Visma Allianz

To get input and create buy-in on a strategic level.

Novozymes Danfoss

Solve specific problems that need to be addressed here and now.


Campaign Visuals

Beautiful and compelling visuals make your campaign stand out.

Our designer has chosen his batch of favourite, free-to-use, visuals and prepared them for the Nosco Platform.

Get the Field Guide

Get the field guide

Everything you need to understand, design and deploy idea campaigns in your organisation is right here in this free e-book. Get all our best ideas, tips and hacks in one, beautifully hand illustrated, field guide.