Agile Innovation Processes
Definition
An Agile Innovation Process is an iterative and flexible approach to developing a new product, service, or business model. It combines the principles of Agile project management—such as rapid prototyping, cross-functional collaboration, and continuous feedback—with a structured innovation flow: from Ideation and Shaping, through Validation and Incubation, to Acceleration and Scaling.
This process enables an organization to stay adaptive, reduce time-to-market, and maintain a strong customer focus throughout the innovation journey. By prioritizing learning and responsiveness over perfection, an Agile Innovation Process drives faster, more impactful innovation outcomes.
Relevant Links and Use Cases
Service - Open Innovation
Are you trying to access ideas outside your organisation? Co-create with suppliers, partners or customers? Tap into startup ecosystems? Or engage student communities? Find out how we can support you.
Related concepts
Idea Campaign
An Idea Campaign is a time-bound, topic-focused initiative to ideate, screen, develop and validate ideas. It is used to address business or technical problems that require input from a broad group of people. The idea campaign is a simple method to quickly solve small and big problems…
Ideation
Ideation is the creative process of conceiving and shaping new ideas. It includes everything from the first thought or inspiration to the formulation of an idea. In the context of an innovation challenge, it refers to the initial phase in which ideas are submitted online and…
Innovation Challenge
An innovation challenge can be seen as an extended version of an idea campaign with a more ambitious topic, a wider reach in terms of participants, a greater communication effort, and a more ambitious process from ideation, over idea maturation, to pitching and awards ceremony…
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